As Australia's most rapidly growing customer base, the Chinese tourists has increasingly gained the attention of the government of Australia. Australia Tourism Minister Ferguson (MartinFerguson,) said that the Australian Ministry of Tourism will be in the "Golden Shield" firewall, set up a website to promote Australian tourism.
Ferguson said that this site is headquartered in China, will provide travel information tailored specifically for China's growing middle class. Ferguson said: "There are over 500 million Internet users in China to holiday in Australia is very important to create awareness of this local site will provide a competitive advantage for Australia's tourism industry."
Ferguson also said that operators in Australia to seize the initiative and come up with to ensure that Chinese tourists spend a high quality, safe and pleasant holiday in Australia, so that the reputation of the Australian tourism industry will be getting better and better.
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